BIKE bike on the ISPO Munich Trade Fair Centre

ISPO 2012 Exhibition BIKE MünchenAuf the Munich Trade Fair Centre will be held from 16th to 19.08. the bicycle trade show ISPO BIKE instead. It is the fourth so far show bike, you held there, but the event will start in 2012 for the first time under the new name ISPO BIKE. The ISPO BIKE is now focusing even more than the previous events on the growth areas and urban biking eMobility and thus on the future of bicycle mobility. Klaus Dittrich, Managing Director of Messe München, explains this step: "With this clear strategic direction gets the hot topic number one the attention and plenty of room for further growth. The Mass is thus clearly positioned in international competition. "
The relevance of these issues is also reflected in their political support. While policy and the automotive industry, the big drum mix, and give eBikes pedelecs the pace. In Europe in the last 1.2 million electric bikes were sold, 311 000 in Germany alone - and rising. Whether retro-style bike, downhill bike, city bike or trike: All types of bikes are now available with electric assistance. "The ISPO BIKE impressively presents the variety of e-bikes and pedelecs. Our e-mobility Hall continues to grow and increasingly emphasizes its importance by product and concept debuts. Very popular place, especially the holistic concept Hall of theory and practice, "added Dittrich.
ISPO BIKE 2012 Exhibition ends Münch second focal point is the urban cycling. Political will to support the bicycle in urban areas. The new bike cult animated cities around the globe. In the foreground always more of a personal lifestyle: bicycle, clothing and accessories are matched to emphasize their individuality. Vogue on twenty-something single speed bikes meet up with fathers with wheels and the business woman on the electric bike. The new target groups generate new revenue opportunities. This trend also knows the ISPO in Munich Bike to realize the potential Radlhauptstadt,: The latest developments from the bike, clothing and accessories range in the Urban & Innovation Hall presented on thematic platforms.


Come and visit the ISPO BIKE from 16 until 19.08.2012 at the Munich Trade Fair Centre.